Revision as of 18:13, 3 September 2015

An Early Access Program or EAP for short, typically replaces the traditional Landrush period for Top-Level-Domain introductions. Like the Landrush period, the EAP makes available domain names all entities that may not own a trademark for the name they wish to register or for high value domain names that the respective registry reserves.

Early Access Programs
Overview
Name	Early Access Programs
Acronym	EAP
Document Downloads
Downloads	None
Legal Documents
Agreements	TBA
Others	TBA

Overview

Some of the most popular and in demand name strings are typically sold through the EAP process.

The EAP process was first pioneered by Donuts and is now used by a number of other registries like Rightside. The program involves a number of consecutive days, typically seven (7), in which there is a set price for a domain name on each of the days. The price drops on each consecutive day until the 5th, 6th and 7th day, where the price remains the same. The set price for each day depends on the domain name and typically a grouping determined by the registry. Here is an example:

• EAP1 (Day 1) 10,000 USD
• EAP2 (Day 2) 5,000 USD
• EAP3 (Day 3) 1,500 USD
• EAP4 (Day 4) 500 USD
• EAP5 (Day 5) 100 USD
• EAP6 (Day 6) 100 USD
• EAP7 (Day 7) 100 USD

While Rightside’s pricing is not yet known, Donuts charges about $10,000 for the first day and retail prices for the lowest level of EAP are around $100-$200, depending on the domain.

The additional premium is a one time fee referred to as a “participation fee”.

Rightside runs the backend registry for Donuts, so it will be fairly easy for the company to transition to the EAP model.

The move by Rightside is an acknowledgement that traditional landrush phases are attracting relatively little attention while delaying the general availability of new TLDs by a month or more. Customers seem to be more attracted to a shorter program with more instantaneous gratification, sans traditional auctions.

HEXONET EAP SERVICE

• Resellers can process DPML applications through HEXONET via API or Control Panel
• RegistrarOC clients can submit DPML applications through HEXONET API
• Individual clients can submit DPML applications through HEXONET

Benefits for Trademarks Registered with DPML

• Brand owners can not only protect their trademarks, but also keywords that contain the trademark.
• Using the DPML is a more cost effective alternative to defensively registering multiple domain names
• Single registration covers ALL of Donuts' new gTLDs.
• Convenient 5-year term reduces the headaches of having to renew each year (longer terms available).
• DPML block can be removed (on a per TLD basis) should the trademark holder decide to register the domain (resolve) for use.

General FAQs

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Billing FAQs

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Is there any notification that an override fee is going to be charged?

The amount of the override fee is in the domain:check command. If a registrar submits a valid SMD file at any time (during sunrise or after), and that name is blocked by a DPML, the registrar will be notified that an override fee will occur, and that registrar has to accept the fee before the override can occur (domain registration is completed). If the registrar accepts the fee and proceeds with a registration, they will be charged an override fee. but they will have a warning.

Are override fees charged during a sunrise registration?

During Sunrise, registrars are already obliged to submit a SMD file so if someone has already blocked a domain through a DPML, will they be charged an override fee along with the sunrise participation fee?

No override fee occurs during sunrise. If you have a valid SMD and use it during the sunrise phase you only pay the Sunrise Participation Fee (which happens to be the same amount as the override fee).

What are the restore fees of a DPML block? Does it include a 1-year renewal?

If the block is restored during the regular lifecycle of the Restore-Grace-Period, the fee is $40 plus a one-year renewal, just like a domain name. If the block is not restored inside the RGP, regular prices apply for a "new" block.

You say we should warn our client if he request a DPML on a premium name (the block will not be valid). Will Donuts provide a list of premium names?

Yes, Donuts will provide to Registrars a list of all premium names as soon as those lists are complete. As a guideline, generally, the terms on the premium list will be generic terms. For example we will not put "BMW" on the premium list. -->